The BMW Innovation Advert
VIDEOS, Youtube — This one’s been attracting quite a lot of attention on Youtube.
OK it’s an advert, and they’re not saving the world, but it’s worth a look from a design viewpoint.
And corporations like BMW should be encouraged to improve automobiles and other products by engaging with designers.
Besides, BMW are one of the world’s best crawling, no … driving, machines…. Watch. You’ll see what I mean.
Peter is a mysterious phantom of culture, design and quirkiness. Appears at cultural & arts gatherings then disappears anonymously. Former designer, now culture watcher, Peter can still be found sneaking a peak at comics and gothic art.
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