SMH: Innovation in Manufacturing


Manufacturing is critical to cities. The 2thinknow View is that a baseline manufacturing capability is essential but overlooked capability in many developed city economies. Manufacturing capability can enable new business opportunities.

Automotive Industry.

Our Executive Director, Christopher Hire, was quoted in the Fairfax newspapers commenting on maintaining automobile manufacturing in Australia, in support of this view.

“The Rudd Plan is broadly positive, however it has a large cost,” said Christopher Hire of global innovation agency 2thinknow. “A healthy manufacturing industry is important to Australia’s place in Asia.

“Rather than focusing solely on aiding car manufacturing, however, Australian state governments could help producers by purchasing locally made trains and trams.

“They could support local firms and local industry without needing to subsidize it,” Mr Hire says.

Sydney Morning Herald BusinessThe Age

> “Rudd’s $6bn car plan” by Mex Cooper – Nov. 10, 2008

Brisbane Times

> “$6 billion jump start for ailing car industry” by Mex Cooper – Nov. 10, 2008